Gimlet’s The Habitat uses a great illustration with a well-picked color scheme. This podcast shines a light on the other 99 percent: the things we never wonder about and how they came to be. Pretty self-explanatory-only 1 percent of the whole is highlighted. Nonetheless, you can learn a lot from these clever examples: they combine powerful graphic design and relevance to the subject matter. Some of these examples aren’t a logo per se, but more of a cover art example. Great podcasting & great cover art go hand in hand You can include it in the description, or in the cover photos on your social media profiles. In order to do that, refrain from including the tagline in the logo so as not to make it noisy. So you (or your designer) also have to take care of the dpi count for printing matters, and the proportion that the text takes up of the image as a whole.
Keep in mind that you will probably have to create a podcast cover art that is also usable for a business card and your social media accounts. For example, use the negative space to form a microphone, or shape your logo in its form. So, the common sense advice would be-you can use these regular objects related to the product, but add something that makes it look fresh and unique. On the other hand, that is what differentiates podcasts and all other audible media formats. So, you might want to go for something more authentic. Or the podcasters sitting at a table and discussing. If you scroll through podcast apps, you’ll see that every other cover art includes either headphones or a microphone. On one hand, you don’t want your design to feel like a ripoff. Common podcast logosĭeciding on using a common design is a double-edged sword. Compress the image size so it can optimize for mobile devices and load quickly on Google and other search engines when someone is browsing for suggestions. The final design you’d have to upload to the podcast directory should be jpg or png for best results. You can check some popular fonts content creators use. Or, let’s say, you want the first impression of your future podcast listeners to be that this is a funny and entertaining podcast, you might want to look into more playful, handwritten fonts. Sans serif fonts are commonly used in informal content (opposite to their predecessor, the serif font family).įor example, if your podcast is about true crime, you’d want to use a stern, serious, slick, and elegant font. For example, use sans serif fonts if your podcast has a more casual character. This is pretty standard, but the font itself always tells a story. You want to have good contrast-a strong, vibrant color that stands out on an elegant, dark background. The RGB system is mostly used for digital media because of the brighter colors and hues, and you’ll mostly use these designs online.
#Podcast logos how to#
If you don’t have a strong knowledge of colors and how to combine them for a visually pleasing result, following an RGB color space might be helpful to give you a color scheme that will bring the best possible results. When it comes to colors, there really isn’t a strict rule on what to do. The square shape is a bit constraining because you get a canvas with a small size.
The minimum size is 1400x1400 pixels, while the maximum size shouldn’t be more than 3000x3000 pixels. Dimensions & resolutionīasically, each podcast directory has its own rules for best practices, but almost all of them require a 1:1 dimension of the logo or cover art. That is how your own podcast should stand out.īefore we lay down the basics of a good logo, we should also mention that there are a few rules that make podcast logos a bit harder to design. But what’s good content without the perfect visuals to support it? Think of yourself browsing in a bookshop and choosing the one with a mesmerizing book cover. Of course, the content of the show is the most important part. They are everywhere-whether you listen to them on iTunes, Spotify, NPR, or you are just an up-and-coming content creator struggling on Soundcloud-you probably share the impression that podcasts are here to stay.īut, the fact that podcasts are increasingly popular, also means that for a podcast creator, it is hard to stand out. The tempo of modern life dictates the way we consume information, so podcasts make the perfect recipe for learning or listening to something entertaining while going about your business. Podcasts are, it seems, the media of today. And how do you reach potential podcast listeners? We notice things first with our eyes, so before you reach some curious ears, you need a top-notch logo.
Being a successful podcaster takes a lot of creativity, skill, and editing.
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